Our team will start by taking the time to truly understand your business as well as the tone and aesthetic you want to be associated with it. This understanding is key to our ability to translate your vision into imagery. While we love to see you face to face, we also offer the flexibility of having our initial discussion over the phone or via an email questionnaire

Every great brand begins with understanding. We listen first—so we can shape visuals that truly reflect your vision, voice, and values

Deep Discovery & Competitive Market Analysis

After we gather some basics about your company personality and concept, we dig in deeper to understand your target market, competition, the history of your market, and even where the trends of your industry are headed. This depth of knowledge will ensure your logo is on the cutting edge of design trends, and allows you to stand out among the crowd.

Design Mockups with Real-World Application

Once we have discovered a winning concept, we will create a mockup of an initial design using Adobe Illustrator. We even translate this into various mediums (e.g. stationary, signage, business cards, etc.) to show you how this design will look in different contexts. Once this design is fully developed, we will schedule a presentation meeting with you in person or over a phone/video chat meeting to discuss, get feedback, and finalize any changes that may be needed. This process is done in iterations until you are fully satisfied and excited with the results.

Final Assets & Brand Identity Delivery

Once you have approved your logo design, the team will start creating your corporate identity materials, including any marketing or communication materials you will frequently use. You will get a package with your final logo in a variety of formats (CMYK jpeg, web-ready RGB, vector file, etc.) so you are ready to easily use it wherever needed. Time to take it to the world!